Newsweek Media Kit

·	13,500,000 unique users and 65,500,000 page views per month*
·	Household income $75K+: Index 119**
·	Household income $100K+: Index 124**

Source: *Omniture, Q3 2008 Monthly Average
**Nielsen @PLAN Fall 2008

		Business Purchase Decision Makers:

				Index

		Business consulting services		216

		IT Technology consulting services		210

		Computer hardware/software		180/174

		Financial services		161

		Marketing services		200

		Business Travel:

				Index

		Any travel for business		145

		Any car rental for business		190

		Any hotel business stays		161

		3-4 round trip air flights for business last 30 days		142

		Any travel purchased/transacted online		147

		Automotive:

				Index

		Intent to purchase new/used car or truck in next 6 months - definitely / probably will		102

		Shopped online for new automobile last 6 months		184

		Purchased/transacted online for new automobile		203

		Shopped online for auto insurance in last 6 months		191

		Financial:

				Index

		Shopped online for money market funds		252

		Shopped online for bond-mutual funds		314

		Shopped online for life insurance		257

		Current market value of portfolio $250,000+		120

Source: Fall 2008

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